Graphic Design & Creative Strategy: Create ads for the Adapt Runner model, each tailored to a different stage of the funnel.
Top of Funnel (Awareness)
Goal: Spark curiosity, stop the scroll, and introduce Flux as different.
Focus: One big hook or differentiato
Focus: One big hook or differentiato
Middle of Funnel (Consideration)
Goal: Educate the audience on product benefits.
Focus: Highlight 2–3 features in a clean, digestible layout.
Focus: Highlight 2–3 features in a clean, digestible layout.
Bottom of Funnel (Conversion)
Goal: Drive action and purchase confidence.
Focus: Emotional payoff + strong CTA.
Focus: Emotional payoff + strong CTA.